The organic cotton is noticeably softer than the synthetic hats we had before, and the stretchy forehead band means it doesn't leave a red mark on my baby's head. The pigment-dyed color has that faded look I wanted, and it's held up fine through several washes.
The knotted top actually stays tied instead of coming undone like the cheaper ones I've had. The stretchy forehead band means it doesn't leave a red mark on my daughter's head after a full day of wear. Organic cotton too, which matters to me.
Washed it once and it came out even softer, with that faded pigment-dye look I was hoping for. The 3% elastane in the band means it actually stays put on my wriggly nine-month-old instead of sliding up over his ears.